• March 20, 2012
  • 11:33

Navy Jerry's


Navy Jerry's Bar & Restaurant is now open. We designed visual identity for the new bar in town. More updates on the identity coming shortly...

  • December 29, 2011
  • 22:39

Seasons Greetings from Warsaw

After spending a relaxing Christmas in Turku I flew to Warsaw on boxing day to visit my relatives and enjoy some of the polish Christmas traditions. Going on the trip together with my wife and son we went on a typical family tour around Warsaw's numerous Christmas Cribs. We started from the most known, even in my childhood in the early 80s', kept by the Capuchin Monastery. The mobile (in a traditional way) Cristmas Crib of the Cappuchin's has changed only a little over the centuries but still has managed to keep it's big audience.

Pope John Paul II (Jan Pawel II in Polish), a recent addition to the Christmas Crib. 

Admission to the Christmas Crib is free of charge. Financing it is at least partly covered by selling all sorts of religious accessories priced from 2 – 20 Zlotych. We of course had to have a few. 
 
 
 
 
Some of the holy images sold at the Christmas Crib.
 
Another Christmas Crib we visited during our stay in Warsaw was one with real animals. A lama, a calf, sheep, a goat, pigeons and two turkeys to name just a few. 
   
 
 
The only thing in the Crib that wasn't real was the Baby Jesus.

 
Euro 2012 
 
While celebrating Christmas which is by far one of the most celebrated religious events in Poland, another approaching event can be seen on the streets and in the media. The 2012 UEFA European Football Championship, commonly referred to as Euro 2012 taking place in Poland in June is a big thing for the Poles. 
  
 
The window of the local Nike store.
  
 
Official outfit of the Polish representation can be bought for 400 Zlotych 
(around 100 €).
  
 
W walce zjednoczeni (swoosh), roughly translated "United We Stand", is the slogan of the Polish Nike campaign for the Euro 2012.  
 
 
Old and new logo of the Polish Football Association PZPN (Polski Związek Piłki Nożnej). A nice review of the new logo can be read at underconsideration.com.
  • November 23, 2011
  • 12:44

Aalto University WDC2012 programme launch

As the World Design Capital Helsinki 2012 is approaching Aalto University had a programme launch event last week. Aalto University plays a major role in the WDC2012 programme. Aalto University's World Design Capital theme Living+ and chosen projects were presented at the event. 

Here at Werklig we have been working on Aalto University's WDC2012 identity, website being one of the main applications. The presentation shown in the pictures was also done here at Werklig. The last picture shows the website layout.

Opening words by Kaisa Kivelä, WDC2012 Project Manager, Aalto University.

Living+, Aalto University's WDC2012 slogan, and the statement presented by Kaisa Kivelä.

"To celebrate the World Design Capital Helsinki 2012, Aalto University is undertaking an extensive programme to create better, more sustainable living enviroments.

We believe that creative collisions between art, technology and business lead to life-improwing design. Design that helps more people live a better life."  

Welcoming words by Dean Helena Hyvönen, School of Art and Design.

Aalto University's WDC2012 projects divided by schools.

Aalto University's World Design Capital project timeline for the year 2012.

Anna Varakas, WDC2012 Producer from Aalto University showing a sneak peak of Aalto University's WDC2012 website soon to be opened. The website was designed here at Werklig.

  • October 3, 2011
  • 11:04

Builders of The Future

Aalto University's Design Contest for The Memorial Builders of The Future

Aalto University and the Association of Professional Graphic Designers in Finland Grafia and the Finnish Association of Designers Ornamo are cooperatively organising a design contest for a memorial to the donors who provided funds for the University’s endowment capital. The contest is open to Aalto students, staff members and alumni. 

The visual identity for the contest was designed at Werklig to fit under the visual identity of Aalto University, however also standing out as an own entity. The visual theme of the contest is built using Aalto University's brand colours combined with a caleidoscopic treatment of the basic geometric forms, which are also essential in the University's identity. This results in a fresh, yet very "Aalto", set of illustrations that are used throughout the applications of the identity. The silver finish was chosen to add a touch glamour.

Caleidoscopic illustration for the identity. 

Each language version has it's own "caleidoscope".

Example of a spread.

  • March 30, 2011
  • 15:15

Brand Identity

Crowdsourcing vs identity designer. 

Source logodesignlove.com