Finland’s competitiveness and the well-being of its people depend on deep, broad-ranging changes. Sitra engages in foresight activities and advances these changes in cooperation with other actors. Through programmes and strategic processes, Sitra grasps the challenges that are most crucial for Finland. Sitra is an independent public foundation with a mission to build a successful Finland for tomorrow.

Low2No  – A Sustainable Development Design Competition

"The Low2No competition seeks comprehensive solutions to low/no carbon and energy efficient building solutions. The sustainable development design competition aims at showing that the national and international targets for lowering CO2 emissions and improving energy efficiency can be reached and even outperformed, while producing an economically sustainable and high architectural environment. The competition hopes that it can also help contribute to the cooperation between Finnish and international experts in different fields. The competition also encourages cities and communities to set more ambitious targets in developing new areas and to adopt new business models in planning."

The results of Low2No competition were gathered in a publication – and Werklig was chosen to do the design for it. The competition had some existing design elements in use: the Low2No "logo" (a pie-hart-like symbol) and some basic colours and typographic settings, so these factors needed to be taken into account. The existing elements were then mixed with some new ones, creating an interesting - but at the same time consistent - visual identity for the publication and Low2No competition itself.

The publication contains summaries of five awarded Low2No competition entries. These entries needed to be shown as they firts were presented for the jury (without any modifications). This was a big challenge, as the entries contained a lot of graphic data that had to be fitted in the publication, requiring a lot of reproduction work and layout planning. Also, it required some amounts of research to find proper paper and printing techiques to make the publication  as carbon-free as possible (honouring the competiton theme itself). 

You may take a look at online version of Low2No publication here.