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Striking wall art and information graphics for the Finnish Design Museum
Design Museum is a specialist museum in Finland that selects and maintains a 75,000 object design collection. The museum is responsible for research and documentation in its field, and for holding exhibitions on design history and contemporary themes. Museum's main exhibition, museum shop and cafe went through a complete overhaul so the interior needed to reflect that change, too.
Werklig was asked to come up with a solution for the interior surfaces. The solution needed to be both informational and aestetically interesting.
The design task was two-fold: both lobby and cafe/shop space needed spicing up.
Solution for lobby was simple: instead of creating more visual clutter and unconnected graphics we decided to focus on space itself and use it as a main element. Previous interior was mostly off-white mush with no visible contrasts. Charasteristic elements such as the tile floor, vaulted ceiling and marvellous tiled stoves seemed to disappear into a void. In order to highlight those built-in elements we painted walls with strong colours and used only minimal amount of graphics in them.
The effort was small but results are striking. Lobby space is now visually balanced and—what is most important information-wise—all core museum facts can be easily found on walls.
The cafe and museum shop interiors were designed by interior design agency FROM. FROM: had the idea of using Finnish design classics as cafe seating and they asked if it would be possible to create wall art based on that idea. All chairs, stools and lighting were hand-drawn with ink and brush, then scanned and vectorised, laser-cut and applied to the walls.
Without solid overall idea the two spaces would have been visually separate. We did not want this to happen. To create a "Gesamtkunstwerk" feeling in both lobby and cafe colour palette was synchronized. FROM: had already used a distinctive petrol blue (on floors) and yellowish ochre (on one pillar in cafe) so those colours were chosen as base colours for lobby walls. Third (red) colour was picked from the museum entrance and then ramped up a bit to set more contemporary feel.
To support selected unified colour palette we used consistent typography. We felt strongly that Finnish design needed to be present also in typography so we used domestic typefaces only. All typefaces used in the lobby and cafe were made by Helsinki Type Studio.