Parliament of Finland
The Eduskunta (Finnish: “eduskunta”, Swedish: “riksdagen”) is the parliament of Finland. The unicameral parliament has 200 members and meets in the Parliament House in Helsinki.
In 2010 Werklig was appointed to design a new visual identity for the Parliament.
Parliament’s visual identity had gone through many phases. The previous facelift (2004) was made in a very subtle way, but fortunately now the time was ready for a bit bolder redesign. However, some visual key elements needed to remain unaltered. For example, the Parliament’s symbol could be modified only slightly.
It was clear that the identity’s visual language needed to please the entire Finnish population–which was naturally bit of a challenge. We decided to tackle this dilemma by combining very classical design and layouts with a bit bolder photo narrative, composition and colour usage.
Fully new colour palette and typographical system were introduced. Colour palette’s secondary colours are based on Parliament House’s architecture and the primary colour (deep blue) has been derived from the Finnish national flag. In typography we wanted to emphasize Finnishness so a Finnish typeface was picked. Parliament of Finland uses Mr. Saku Heinänen’s serif typeface “Freya” as a corporate typeface.
Multiple applications have been made, for example all brochures (in 11 languages total) were re-designed and printed. The printed ephemera includes annual reports, book covers and full stationery. We also designed core visual parameters for the new Parliament website that was launched in 2014.